Aura collects information for the following purposes:
The information is used to identify you while you shop so that we can keep the items you have chosen in a shopping cart.
Performance data from your session will be used to improve the hardware and software used to provide this service.
Data collected may be used to help us determine what additional features would be of benefit to you on this site.
We may tailor the site experience specifically to you based on your current and past activities, which may include offering you products similar to those previously purchased or purchased by others.
We may use information about you to tailor the site experience of another user that is similar to you but without disclosing your identity or specific private information.
We may use the contact information to contact you by postal mail or email to market products or services unless you specifically request otherwise.